Everyone once in a while, a brand has a marketing idea that is absolutely genius. I happen to think this is one of those, so kudos Bud Light.
If you hadn’t heard, Eric Church cancelled his concert in San Antonio, TX this weekend to attend the UNC Final Four game. A lot of fans shared their not-so-positive thoughts online, so Bud Light decided to step in.
The beer company is offering to buy fans in the area a round of drinks. The tweet posted on March 31 doesn’t allude to having proof of attending the show, so it kind of seems like anyone can just go to one of the bars listed above and get a free beer.
Either way, Bud Light coming in clutch for fans whose Saturday night recently opened up.
